Online gaming is more price sensitive than OTT: Report, Marketing & Advertising News, ET BrandEquity
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Descrição
The report assesses market forces and user behaviours across social media, OTT and online gaming, including real money gaming, e-sports and casual gaming, among 2,000 respondents from Delhi NCR, Bengaluru, Chennai, Mumbai, Kolkata, Patna, Mysuru, Lucknow, Jaipur, and Bhopal and in-app data from over 20.6 lakh users across 143 mobile applications.
Full article: Online Gaming and OTT Consumption: An Exploratory
The Chain of Effects from Brand Trust and Brand Affect to Brand
Online gaming is more price sensitive than OTT: Report, Marketing
Pricing Strategy: Definitions, Types, Examples, & Tactics
SVOD, social media, and gaming trends
SVOD, social media, and gaming trends
All Blog - Silverpush
SVOD, social media, and gaming trends
Pricing Strategy: Definitions, Types, Examples, & Tactics
The Chain of Effects from Brand Trust and Brand Affect to Brand
Black Book Project, PDF, Pay Television
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