Branded in Memory
Por um escritor misterioso
Descrição
The logos of global corporations like Apple, Starbucks, and Foot Locker are designed to create instant brand associations in the minds of billions who see them every day. But how accurately can we remember the features and colors of these famous symbols?
People Struggle to Draw Popular Brand Logos From Memory – BOOOOOOOM! – CREATE * INSPIRE * COMMUNITY * ART * DESIGN * MUSIC * FILM * PHOTO * PROJECTS
Brand logos versus brand names: A comparison of the memory effects of textual and pictorial brand elements placed in computer games - ScienceDirect
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